About K11 ART MALL
Located at the centre of Tsim Sha Tsui’s business district, K11 Art Mall is connected to Tsim Sha Tsui and Tsim Sha Tsui East MTR train stations.
As the world’s first museum-retail concept, K11 Art Mall has revolutionised the retail landscape with a hybrid model of art and commerce.
Enjoy Tourist Welcome Gift at K11 Art Mall!
From now – 26 Sep 2025, tourists visiting Hong Kong can redeem multiple welcome gifts at K11 Art Mall!
Redemption Location: Koncierge, G/F, K11 Art Mall
Redemption Hours: 10AM – 10PM
Retail destination of Generation Z
In recent years, K11 Art Mall has been focusing on the "Generation Z" (Gen Z) consumer experience and successfully attracted the new generation of young people with its upgraded tenant mix and crossover collaborations. In view of the popularity of outdoor functional style among young people, K11 Art Mall rides on the trend and set the tone of ground floor to “Urban Active”, introducing urban functional brands, including The North Face’s largest concept store in Hong Kong, leading outdoor brand Arc’teryx.
You can also find trending food, clothing and leisure brands among young generation on other floors, including popular Swedish brand IKEA, world’s most loved beauty community Sephora, local lifestyle concept store integrating leisure life and café HOW to live well, camping-themed concept restaurant Hearth Yakiniku by Atum, etc. Also, to capture the culture-loving Gen Z, K11 Art Mall has been collaborating through strategic partnerships across different sectors to co-create cultural exhibitions that have aroused buzz in the city – combine art and culture with a unique shopping experience for K11 Art Mall to become the must-go retail destination of Gen Z.